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In health information. fact, federal officials recently declared obesity a national epidemic, with more than 60 percent of American adults overweight and 30 percent considered obese, according to the Journal of the American Medical Association. (A health information. similar percentage can be applied to most developed, modern, western societies.) But how can this be - when we are literally bombarded with health and fitness marketing, and diet and healthy eating plans every single day? health information. Let's take a look at some facts which can help explain this disturbing situation: FACT: Deception in weight loss adverts promise unachievable goals "Ads for billions of dollars of diet products and services sold each year often include false, misleading and exaggerated claims that promise rapid, effortless weight loss and unachievable goals, according to a government report." (see Weight Loss Deception article in the Washington Post) FACT: The diet industry plans, & relies on, your failure to survive "Dieting is a business with enormous financial interest in making sure it continues, even those companies that appear to help are not."
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